Wednesday, October 31, 2012

Celebrating Día de los Muertos with Aarón Sánchez



MOZO Shoes Calls on Home Cooks and Chef Aarón Sánchez Fans
With a Social Media Contest
Celebrating Halloween and Día de los Muertos 

October 31, 2012 – Today, in honor of Halloween and Día de los Muertos (tomorrow, November 1, 2012), MOZO Shoes, a leading restaurant footwear company, announces a contest that speaks to home cooks, especially those who dream of cooking like a certain renowned Mexican-American chef, and shoe addicts alike. Given MOZO’s relationship with Food Network star & chef Aarón Sánchez – he designed four best-selling pairs of high performance, ultra-comfortable chef shoes for MOZO’s Chef Signature Collection – MOZO invites contest participants to celebrate these two festive holidays by cooking a Sánchez-inspired dish and posting an image to MOZO via Facebook.com/Mozoshoes or Twitter, @MOZO_Shoes. Participants who post their dish between now and November 12, 2012 will have the chance to win a pair of MOZO shoes – either Sánchez’s Día de los Muertsos-inspired “Red Skulls” or the line’s popular black MOZO Sharkz. 

In addition to this social media contest, there will also be a live contest at Sánchez’s contemporary Mexican restaurant Mestizo, located at 5270 W. 116th Place in Leawood, Kansas, on Saturday, November 10, 2012 at 5 p.m. Those interested should make an advance reservation to participate, and all participants will receive a $10 Mestizo gift card for use at a later date. The grand prize winner will receive a complimentary dinner for four at Mestizo; an autographed copy of the new cookbook by Aarón Sánchez, Simple Food, Big Flavor; a bottle of 1800 Coconut Tequila; and a one night stay at Aloft Hotel in Park Place in Leawood. Entrants must be 21 years of age or older to compete. www.mestizoleawood.com.
 
Complete details for the contest can be found at the following link: http://bit.ly/QKED0N. Dishes can be inspired by Sánchez at large – whether from his restaurants, cookbooks, TV Shows or cultural inspirations. Participants in this category need to provide a photo of the dish and the recipe. Submissions must be received by November 12, 2012 at 10:00 AM PST and MOZO will pick a total of 6 winners by Friday, November 16th.  

About MOZO Shoes: The MOZO® brand is part of Deckers Outdoor Corporation (NASDAQGS: DECK), the parent company of innovative lines that include UGG® Australia, Teva®, Sanuk®, Tsubo® and Ahnu®. MOZO shoes are sold nationwide and can be ordered online or purchased at select retail locations. The Chef Signature Shoes are available at Zappos.com.

About Deckers Outdoor Corporation: Deckers Outdoor Corporation is a premiere lifestyle marketer that builds niche brands into global market leaders by designing and making innovative, functional and fashion-oriented footwear developed for both high performance outdoor activities and everyday casual lifestyle use.  UGG® Australia, Teva®, Sanuk®, Tsubo®, Ahnu® and MOZO® are registered trademarks of Deckers Outdoor Corporation.  For more information, visit www.deckers.com.

About Aarón Sánchez: The co-star of Food Network’s hit series, Chopped and Heat Seekers, Aarón is the owner and executive chef of Centrico restaurant, located in New York City. He is also the culinary visionary behind Tacombi Tacqueria in New York City and Crossroads at House of Blues nationwide.  Aarón’s first restaurant, Paladar, was New York’s premiere pan-latin restaurant for over 10 years.  The son of celebrated Mexican cooking authority Zarela Martinez, Aarón’s passion, commitment and skills have placed him among the country’s leading contemporary Latin Chefs. Aarón began his career with the Food Network as co-host of Melting Pot, where he introduced a national audience to his technique and creativity with contemporary interpretations of classic Latino cuisine.  Today Aarón stars on multiple Food Network shows including: Heat Seekers, Chefs vs. City, Chopped, Best Thing I Ever Ate and Dear Food Network Thanksgiving Special. Sánchez is the author of "Simple Food, Big Flavor: Unforgettable Mexican-Inspired Recipes from My Kitchen to Yours" and "La Comida del Barrio: Latin-American Cooking in the U.S.A." 

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